New studios from Birla and Balaji invest in India's crowded content space amid volatility and risk of unsold content

Birla Studios and the Collective Artists Network are focusing on feature films, stressing the importance of building strong IP and differentiated storytelling to navigate market challenges and audience fatigue.

New studios from Birla and Balaji invest in India's crowded content space amid volatility and risk of unsold content
Birla Studios and the Collective Artists Network are focusing on feature films, stressing the importance of building strong IP and differentiated storytelling to navigate market challenges and audience fatigue.

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